Iranian cultural and civilizational ideas have been able to extend themselves from the depths of history to the present period; artistic elements are among these cultural categories. Typography is one of the clear and ancient manifestations of “graphic” art. In the past, the word typography was equivalent to the design of letters and those written works that were obtained through the process of printing and reproduction in monochrome and was summarized in this way. However, today, this word includes works that use lines and images in accordance with aesthetic principles to create a single work that expresses information or a message. Flowers and birds are one of the symbols that have emerged in contemporary Iranian typography that has its roots in Iranian art and culture. Flowers and birds are common motifs in Iranian art that are 4,000 years old. Probably, the first association of a plant and a bird arose from the myth of the Simorgh, the tree of life. In ancient designs, the Simorgh is depicted on a tree, with its feathers, tail, and various parts of its body connected to plants. The present article attempts to examine the association of the flower and bird symbol in Iranian art, especially Iranian paintings, and analyze its appearance in Iranian typography.
